SS16: Betty Blue’s Loungewear

Jul 13, 2015 | Campaigns, Lingerie

betty blue's loungerie SS16 editorial lingerie couture

Eaton House Studios is one of my favourite places to photograph. From glittery wallpaper and Playboy memorabilia decorating the walls to unicorn statues in the garden, I fell in love with the venue on the day I shot there with Immodesty Blaize back in 2014. When friend and fellow female businesswoman Betty Hobcraft recently announced that she wanted to shoot the Betty Blue’s Loungerie SS16 editorial there for her new collection, ‘The Stripper’, it couldn’t come soon enough!

Joining us for the location shoot was alternative model Miss Deadly Red, who has been on my model/muse list for a while now. With Miss Deadly Red providing her own incredible make up skills for the shoot, it was a pleasure to have Verity of The Vanity Box working her magic on hair as the other half of the styling duo.

Betty had chosen to shoot in the Jayne Mansfield inspired Pink Boudoir upstairs, which complimented the soft lilacs of her new collection perfectly. Teaming the Susie Babydoll and Brief with nude hold up stockings and a pair of nude Christian Louboutin heels, we worked on a series of fashion led boudoir poses, utilising the natural light from the windows and skylight.

After a quick break for lunch, Miss Deadly Red’s wavy locks were transformed into a stunning up-do, before she slipped into the Violet Tempest Bed Jacket, Babydoll and Briefs and a pair of lilac Heartbreaker shoes by Miss L Fire.

Betty’s SS16 lingerie collection will be available to purchase in a few month’s time, but in the meantime, you can find the current season’s range for sale at the Betty Blue’s Loungerie website, including the Tempest Babydoll in Classic Black and Tiffany Blue. I’ve also included a few of my favourite images from the shoot below.

betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture
betty blue's loungerie SS16 editorial lingerie couture

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